Privacy Policy

PRIVACY POLICY 


 

1. Information We Collect

We may collect the following types of information:

A) Personal Information You Provide

When you place an order, create an account, subscribe, or contact us, you may provide:

  • full name

  • billing and shipping address

  • email address

  • phone number

  • payment information (processed by secure third-party providers)

  • order details and purchase history

  • communications with our support team

B) Information Collected Automatically

When you browse the Site, we may automatically collect:

  • IP address

  • device type

  • browser type

  • pages viewed and time spent

  • referral links

  • cookies and similar tracking data

2. How We Use Your Information

We use your information to:

  • process and fulfill orders

  • ship products and provide tracking updates

  • verify eligibility and prevent fraud

  • communicate about your order and customer service requests

  • personalize your experience and improve the Site

  • send marketing emails (if you opt-in)

  • comply with legal obligations and enforce our Terms

3. Payment Processing

Payment details are processed securely through trusted third-party payment providers. We do not store full payment card details on our servers.

4. Marketing Communications

If you opt in, we may send you promotional emails. You can unsubscribe at any time using the link in our emails or by contacting us.

5. Cookies & Tracking Technologies

We use cookies to:

  • remember preferences

  • enable essential Site functions

  • understand Site performance and improve user experience

  • measure marketing effectiveness

You can manage or disable cookies through your browser settings. Note that disabling cookies may impact Site functionality.

6. Sharing Your Information

We may share your information with trusted third parties only as needed to operate our business, including:

  • shipping carriers (e.g., USPS)

  • payment processors

  • marketing/email platforms (if subscribed)

  • analytics providers (e.g., Google Analytics)

  • legal authorities if required by law

We do not sell your personal information for money. However, certain advertising tools may be considered “sharing” under some state privacy laws.

7. Alcohol Compliance & Age Verification

Because we sell alcohol-related products, we may use your information to confirm compliance with age restrictions and shipping regulations. We may also use third-party age verification services where legally permitted.

8. Data Retention

We retain your personal data only as long as needed for:

  • order fulfillment and support

  • legal compliance

  • accounting and recordkeeping

  • fraud prevention

9. Data Security

We take reasonable measures to protect your information using security safeguards such as encryption, secure payment gateways, and access controls. However, no online system is 100% secure.

10. Your Rights & Choices

Depending on your location, you may have rights to:

  • access your personal information

  • request correction or deletion

  • opt out of marketing communications

  • request information about data sharing practices

To make a request, contact us using the information below.

11. Children’s Privacy

CharLiquor.com is not intended for individuals under 21. We do not knowingly collect personal information from anyone under 21. If we learn we have collected such information, we will delete it.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted here with a new effective date. Continued use of the Site indicates acceptance of the updated policy.